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Recreational Vehicles
A floorplan is only the beginning.
RV buyers are choosing a way to travel and live. They need to understand how layouts, sleeping capacity, utilities, packages, finishes, and dealer-installed options work together before they can picture ownership.
What makes the decision difficult
- Floorplan-led option paths
- Weight and package dependencies
- Regional inventory and dealer workflows
The experience CELA engineers
A strong RV configurator guides buyers from model and floorplan to a build they can visualize, compare, save, and confidently bring to a dealer.
Relevant capabilities: Configuration logic, real-time visualization, pricing, saved builds, and dealer-ready lead data.
RV Product Types
Built for different RV platforms.
From towable trailers and truck-mounted campers to modular van conversions, each RV platform has its own product structure, option dependencies, pricing logic, and buying journey.
Travel trailers combine model selection, floor plans, exterior packages, interior finishes, utility systems, storage, accessories, and towing-related considerations. A travel trailer configurator must help buyers understand how these choices work together while maintaining clear RV options, dynamic pricing, and product logic.
CELA project: ARKTO Campers — Live
Truck campers are installed directly in a pickup truck bed. A truck camper configurator can account for truck fit, bed dimensions, weight, storage, sleeping arrangements, utility systems, finishes, and optional equipment throughout the pickup camper configuration journey.
CELA project: Kimbo Campers — Currently in development
Camper vans and van conversions often combine platform-specific layouts, modular interior systems, materials, electrical components, storage, seating, sleeping systems, and accessories. A camper van configurator must manage options that depend on the van model, wheelbase, installation requirements, and compatibility rules.
CELA project: Adventure Wagon — Currently in development
Motorhomes combine the vehicle and living environment into one integrated product. A motorhome configurator may include floor plans, sleeping capacity, interior zones, appliances, utility systems, technology packages, finishes, chassis-related choices, and model-specific compatibility rules for Class A and Class C RVs.
Fifth wheels frequently offer multiple floor plans, slide-outs, sleeping areas, kitchens, bathrooms, furniture, finishes, utility packages, storage, and towing-related requirements. A fifth wheel configurator makes these combinations easier to visualize while keeping towable RV product configuration accurate.
Toy haulers combine residential RV features with a flexible cargo garage for motorcycles, ATVs, bikes, and outdoor equipment. A toy hauler configurator can clarify how choices affect cargo dimensions, sleeping arrangements, furniture, storage, tie-down systems, utility packages, and the overall RV cargo configuration.
